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The App With the Unprintable Name That Wants to Give Power to Creators

In October, Ms. Lugrin posted a blog post announcing FYPM, which, she wrote, was “birthed out of rage.” Taking aim at influencer marketing platforms, she said most were “really just another platform designed to help more business owners exploit influencer talent, but in a new ‘innovative’ way!” After building a prototype of FYPM, she was …

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